Copy Writing

Common Grammar Errors and How to Avoid Them on Your Blog

  • Copy Writing
  • Updated Jul 15, 2019
  • By Lori Soard
Grammar errors can make your blog look unprofessional and sloppy. However, not every blogger is an English major. Plus, people are human and make mistakes. In fact, errors can be easily found in the b…

How to Create a Killer About Page

  • Copy Writing
  • Updated Jul 08, 2019
  • By WHSR Guest
Whether you’re a solo-preneur or part of a thousand-strong team, your “About” page is one of the most important pages on your website. Take a moment to think about your own browsing habits…

10 Resources for Finding Freelance Writing Work

  • Copy Writing
  • Updated Jun 25, 2019
  • By Gina Badalaty
Now that you’ve got some blogging experience under your belt, it’s time to hit the road and start looking for freelance writing work. Before you get started, here are some things to consider: What Kin…

Idea Starters: 20 Phrases to Help You Come Up With Topics to Write About

  • Copy Writing
  • Updated Jun 22, 2019
  • By Lori Soard
Does your brain hurt from coming up with new ideas for your blog? Whether you are the writer and idea starter or you assign topics to other people, coming up with topics every day or sometimes several…

Avoiding and Fighting Plagiarism in Blogging: Why Copyscape (and other tools) Matters

  • Copy Writing
  • Updated May 23, 2019
  • By Lori Soard
Fighting plagiarism in blogging is an important part of running a trustworthy and credible site. Many bloggers are concerned about duplicate content and how it might impact their site rankings. While …

An Easy Formula to Help You Write a Great Blog Post Faster

  • Copy Writing
  • Updated May 07, 2019
  • By Lori Soard
According to WordPress, as of March 14, 2014, there were 76,774,818 WordPress sites around the world. In addition to those blogs, there are ones residing on different platforms or hosted solutions lik…

25 Rules for Writing Crazy Good Sentences

  • Copy Writing
  • Updated May 07, 2019
  • By Lori Soard
When it comes to copywriting, one sentence can mean everything. Whether you are writing a headline, working on an opening for a blog post, or writing a one-liner for an advertising campaign for a clie…

Can You Use that Photo? Understanding Fair Use and What Photos Can and Can’t Be Used Legally on Your Blog

  • Copy Writing
  • Updated May 06, 2019
  • By Lori Soard
According to MDG Advertising, 37% of Facebook users engage more fully with a post that has a photo included; and 67% of customers state that the quality of a product's image helps them decide whether …

7 Storytelling Techniques to Conquer Your Blog Readership

  • Copy Writing
  • Updated Apr 01, 2019
  • By Luana Spinetti
Years ago, when I started niche blogging, I used to keep my storytelling skills confined to the ‘creative writing' label and I used nothing but cold, objective, descriptive words in my first art…

5 Steps to Writing a Blog Post that Goes Viral

  • Copy Writing
  • Updated Nov 08, 2018
  • By Lori Soard
It's the dream of every blogger to write a post that gets picked up by social media and goes around the Internet like a fast-moving fire. We see these viral topics all the time. It might be a video of…

Headlines that Suck and What You Can Learn from Them

  • Copy Writing
  • Updated Nov 08, 2018
  • By Lori Soard
The Poynter Institute, Eyetools Inc. and the Estlow Center for Journalism and New Media used eye tracking equipment to study the way people read webpages and came up with some interesting information …

5 Quick Copywriting Rules for Blogs

  • Copy Writing
  • Updated Nov 08, 2018
  • By Lori Soard
According to Salary.com, the average copywriter salary is roughly $49,000 a year with the highest paid copywriters bringing in six figures annually. And based on WHSR market study – freelance  w…

How the Face of Content Is Changing in 2016

  • Copy Writing
  • Updated Nov 07, 2018
  • By Lori Soard
It seems as though every year content on the Internet changes a bit more. Back in 1991, the first website was launched. It was created by Tim Berners-Lee and ran on a NeXT computer. It was a simple pa…

8 Methods To Speed Up Writing and Produce Quality Blog Posts

  • Copy Writing
  • Updated Oct 25, 2018
  • By Luana Spinetti
Writing a blog post isn't easy, but writing a blog post that converts is even more difficult. You have audience data to dig through, experts to find and quote, data from case studies and reports to fi…

The Who, What, Where, When and Why of Excellent Blog Writing

  • Copy Writing
  • Updated May 28, 2018
  • By Lori Soard
First year journalism students learn about the five Ws (Who, What, Where, When and Why). Although you may have no intention of becoming a professional journalist, if you're going to write original, gr…

The Secrets of Writing Irresistible Blog Posts

  • Copy Writing
  • Updated Jul 12, 2017
  • By Lori Soard
You can have an amazing website design, but content is ultimately what sells your website to the outside world. Writing irresistible blog posts is an important component of keeping content fresh and e…