Copy Writing

The Secrets of Writing Irresistible Blog Posts

  • Copy Writing
  • July 12, 2017
  • By Lori Soard
You can have an amazing website design, but content is ultimately what sells your website to the outside world. Writing irresistible blog posts is an important component of keeping content fresh and e…

How Our Team Consistently Writes 3 Long-Form Articles Every Week

  • Copy Writing
  • February 10, 2017
  • By Guest Poster
We’re a team. We plan, write, and edit as a team. And we pump out a good deal of content. But it hasn’t always been so easy. When you’re trying to get the most out individuals and keep them functionin…

Avoiding and Fighting Plagiarism in Blogging: Why Copyscape (and other tools) Matters

  • Copy Writing
  • August 23, 2017
  • By Lori Soard
Fighting plagiarism in blogging is an important part of running a trustworthy and credible site. Many bloggers are concerned about duplicate content and how it might impact their site rankings. While …

12 Step-by-Step Points to Write Your First Online Course – Part I

  • Copy Writing
  • December 13, 2016
  • By Lori Soard
Back in 1996, I started offering online writing courses through chat rooms to a handful of students. At that time, there weren’t as many online course options out there and what I and others wer…

8 Methods To Speed Up Writing and Produce Quality Blog Posts

  • Copy Writing
  • December 10, 2016
  • By Luana Spinetti
Writing a blog post isn’t easy, but writing a blog post that converts is even more difficult. You have audience data to dig through, experts to find and quote, data from case studies and reports…

How the Face of Content Is Changing in 2016

  • Copy Writing
  • January 25, 2017
  • By Lori Soard
It seems as though every year content on the Internet changes a bit more. Back in 1991, the first website was launched. It was created by Tim Berners-Lee and ran on a NeXT computer. It was a simple pa…

Why It’s Important to Refill Your Creative Well

  • Copy Writing
  • December 10, 2016
  • By Lori Soard
In 1992, Penguin Group published a book by Julia Cameron titled The Artist’s Way: A Spiritual Path to Higher Creativity. The self-help book helped coin the term “creative well.” What…

7 Storytelling Techniques to Conquer Your Blog Readership

  • Copy Writing
  • July 12, 2017
  • By Luana Spinetti
Years ago, when I started niche blogging, I used to keep my storytelling skills confined to the ‘creative writing’ label and I used nothing but cold, objective, descriptive words in my fir…

What You Can Learn from the Vampire Diaries about Keeping Readers Engaged

  • Copy Writing
  • December 10, 2016
  • By Lori Soard
If you’re a fan of the Vampire Diaries, then you understand the intricate twists and turns the script writers of this series made that kept fans on the edge of their seats. There are a lot of tr…

How to Start and Run a Successful Education Blog

  • Copy Writing
  • July 12, 2017
  • By Lori Soard
If you’ve ever thought about starting an education blog, then you likely already know that supplementary education services are big business. The education industry is bout a $19.4 billion dolla…