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The Curious Case of Managed WordPress Hosting: Should You Use It?
Updated: 2021-12-22 / Article by: Jerry Low
Managed WordPress Hosting services are pricey, inconvenient, and relatively more complex to setup in the initial stage.
You can't host your email accounts with a Managed WP Hosting.
There are a number of caching and other plugins you can't use with a Managed WP Host.
Managed WordPress Hosting plans are typically 50% – 200% more expensive.
And you can only run WordPress sites on these hosts.
Yet, Managed WP Hosting are here to stay and thrive.
More than 50% bloggers we spoke to said its's worth paying extra for a Managed WP Host. Many stated clearly that they will not switch back to conventional hosting because of various reasons.
Is Managed WordPress Hosting right for you? Let's dive in.
A WordPress hosting is a web host that accommodate blogs (or sites) that are built with WordPress.
Technically there's no such thing as “WordPress hosting”. Any server that support PHP 5.2.4 (or higher) and MySQL 5.0 (or higher) can host a WordPress site.
Any conventional shared hosting that support one-click WordPress installation and offer WordPress development tools (such as WordPress staging and caching) can be a good host for your WordPress site.
What is Managed WP Hosting?
Managed WordPress Hosting is where the web host is responsible for technical upkeep of your WordPress hosting plan. It generally covers all updates for related applications and in some cases may include performance optimization.
In the beginning it was intended to be a concierge service where the host would provide hands-off WordPress installation and management for its users.
However, the term has loosened and grown to generally include web hosting which has extensive WordPress-specific features.
During your research, you probably came across numerous WordPress hosting companies and found that in some cases, prices of WordPress hosting is quite higher than the average shared hosting which you can get for as low as say $2.95 per month.
WordPress is free, open-source, flexible, and easy to manage and scale up.
It offers all the necessary features from its core, has a large pool of beautiful themes and ready-made plugins, provides multi-lingual support and user-friendly administrative interface; and it's loved and supported by the web community worldwide.
These are all huge brands running sites with heavy traffic. WordPress is stable and powerful enough to power these sites – it is good enough to most small business websites and blogs.
Coke is a big brand and if Coca Cola France believes in WordPress, you can too!
They hold about 60% of CMS market share and are still achieving ~5% growth rate at time of writing.
WordPress.org – the open-source software, has been downloaded for more than 160 million times. WordPress 5.7 – the latest version released in March 2021 has been downloaded more than 33 million times in less than a month.
“Managed WordPress Hosting Plan” is Good for Business
Managed WordPress hosting is a type of service offered by some web hosting companies who have decided to offer specialized WordPress services.
The key difference between the various managed WordPress hosting services is the level of service on offer – which is highly unquantified.
A web hosting service provide may decide to offer a 1-click WordPress installation utility along with automated WordPress updates… that could be marketed as “Managed WordPress Hosting”.
On the other end of the spectrum, you could have a manged WordPress hosting provider that offers WordPress specific architecture that offers you automated updates, backups, or even WordPress specialized caching services designed to enhance the performance of WordPress sites.
How is True Managed WordPress Hosting Different?
Let’s consider a few items that some Managed WordPress Hosting may offer.
1. Specialized Caching for WordPress Sites
WordPress can be optimized to serve pages faster if some form of caching is employed. If you’ve run a WordPress site before, you’ll know that there are plugins that can do this, such as W3 Total Cache, Swift Performance, and WP Fastest Cache. In some cases, however, the web host has designed their own cacher which are optimized for their servers and this could offer an edge over generic WordPress caching plugins.
Being a content management platform that is both popular and constantly updated, WordPress often has updates that need to be installed to cover various items such as enhanced features or security updates. Rather than having to do this constantly, some hosts can perform auto-updates for you.
Also, because WordPress support developers to work closely with its core to build plugins, it is also susceptible to 3rd party bugs, conflicts, and vulnerabilities. Some hosts offer enhanced WordPress services that can perform security audits of these 3rd party tools for your safety.
Example: WP-CLI, SSH, Git, and WordPress staging areas supported at Kinsta.
3. Expert WordPress Support
Something that is claimed to be invaluable by many users, one key difference in many cases is the level of support that is extended to managed WordPress hosting users. Often, your support is provided by real WordPress experts who are highly skilled in the service, not just generic web technical support staff.
Example: WP Engine hires up to 200 WordPress experts to support their customers.
4. Custom Dashboards
Again because you’re signing on for WordPress-specific hosting, your host may offer a customized dashboard for you to manage your WordPress site(s) and installation(s). Take for example the Plesk WordPress dashboard below. You can manage updates, logins or even clone instances from this single page.
Example: View detailed statistics, manage DNS settings, and access advanced site tools, at Kinsta dashboard.
What About the Hardware Behind Managed WP Hosting Plans?
The key to Managed WordPress Hosting lies in the fine print.
Traditionally shared hosting often just mean that you are being offered web resources that are shared with other users on a single server. What you do on that space with those resources is up to you.
For instance, you could build and run a static website out of HTML and some script, you could run Joomla or Drupal – it could be anything.
Managed WordPress Hosting acknowledges that you intend to specifically run WordPress off your hosting account. As such, these resources and the facilities extended to you are optimized specifically for WordPress.
Initially, I thought this matter clear cut and the question easily answered. Yet upon further deliberation (and thoughts of other matters) the waters muddied a little. I was at a point of time where I was weighing the pros and cons of Virtual Private Networks, buying a new phone and a couple of other things – all great to have, but I things I could do without.
To make matters worse, I had to throw in thoughts from a business perspective and views from the angles of sites of various sizes. Perhaps I could start of with who I think managed WordPress hosting is ideal for.
Yes – Small and Medium Businesses
YES, this would absolutely be true. The concept of managed WordPress hosting simply screams synergy with business websites. The plans offer potent combinations of convenience, speed and security, all key elements a business site should be concerned about.
The added security elements are even more crucial if you’re going to be running any payment infrastructure through your site.
Yes – High Volume Websites
If you are running a very busy WordPress websites – a big blogs with hundreds of thousands visitors per month or large news site with multiple authors – then YES, I’d say this would be a go as well, simply because of the time it would take off the site owner’s hands. There is also the WordPress expertise that these managed plans offer that you can leverage on.
No – The Ambitious Site Owner
Perhaps. You’re not there yet in terms of traffic, you don’t have the full staff skill set you need to build a world class site and you could use a little help. Managed WordPress hosting can give you that extra leg up. The question would be – are you willing to pay for it?
This is not an easy choice, since the price often trades off in terms of built in features and other facilities that you’d otherwise have to pay for with regular shared hosting plans (which shouldn't costs more than $5/mo based on our market study).
No – The Starting Blogger
No. Even if you fall into the category of what you think might be ‘ambitious site owner’, start off at the bottom. You’ll need to learn somewhere, and getting spoon fed and paying the high price of managed WordPress hosting for it is sheer folly. In any case, you’re unlikely to need many of the features offered yet.
WP Engine starts off at $35 per month and that’s for single WordPress installation sites. At first glance, their features are impressive, including services such as Amazon S3 integration and Global CDN.
What I feel is their key selling point, however, is that they are building sites on the Genesis Framework. Genesis is a massive ecosystem of parts for WordPress and is in essence, what it takes to assemble a best WordPress site in building blocks.
From speed to security and even aesthetics, there is something in the Genesis Framework that simply screams ‘professional WordPress’ – and that’s what you pay for.
Starting off at a steep $30 per month for WordPress hosting, Kinsta is kind of pricey. However, as always, the devil is in the details and I’ll share with you one very good reason for that pricing that Kinsta has. Your plan is built on a combination of Nginx, LXD containers, PHP 7, and MariaDB, all hosted on a Google Cloud Platform for lightning speed. In essence, you’re going to build on Google-class infrastructure.
This includes leveraging on Cloud technology which includes Google APIs, Cloud SQL and Compute Engines and even Big Data services. As far as WordPress capabilities go, you’re signing on with the big dogs if you go with Kinsta.
TMD Hosting has been around for more than 10 years and has been considered as a reliable choice for those in need of a quality web host. The company offers cheap Managed WordPress Hosting service that’s pre-configured to give maximum performance for WordPress websites.
The best thing about TMD? Their prices are very competitive.
At price of $2.95/mo, users get to host one WordPress sites on NGINX Web Server with basic caching (for the layman, this means great server speed). If you top up a little and go with TMD Business WordPress plan, you'll get unlimited hosting with a free domain, standard SSL, NGINX Web Server, Memcache instance 128 MB, and premium WordPress support.
Important: You get what you paid for – TMD Managed WordPress Hosting is sitting on a shared platform. It's cheap, easy to manage, and has very good support – however don't expect them to match the performance of Kinsta / WP Engine.
Pros
Great server performance
Selections of six hosting locations
60-day money back guarnatee
Big discount for new signups (use promo code “WHSR7”)
Excellent customer supports based on our experience
I made this table so you can compare the companies I recommend with others. Outgoing links are mostly affiliate links – meaning if you make a purchase I get to earn a commission (at no additional cost to you).
Yes, you will need web hosting for WordPress. WordPress is merely a Content Management System (CMS) and relies on web hosting as the foundation for operation. Once you have web hosting, WordPress can be deployed and run on your hosting plan.
Does WordPress have free web hosting?
WordPress.com offers a free web hosting plan that only allows users to run WordPress. However, this free tier isn’t a good choice as there are many limitations. Ideally, choose an alternative like Hostinger, which offers excellent cheap web hosting plans capable of running WordPress.
Which is better web hosting or WordPress hosting?
Web hosting is a highly generic term, while WordPress hosting refers to web hosting capable of supporting the WordPress CMS. Instead, you should consider the pros and cons of the various web hosting categories such as shared, VPS, Cloud, or dedicated servers.
Shared hosting is a cheap, easily manageable entry-level solution, while dedicated servers sit at the top end of the scale in price and performance.
Final Thoughts
Personally, I feel that this really is a concierge service. I feel that Managed WordPress hosting generally offers at least some form of benefits, but it’s not meant for everyone. As I’ve listed above, consider your situation before looking towards Managed WordPress Hosting.
One big point I’d like to highlight is technical capability. It is my opinion that technical skills, at least rudimentary technical skills, should be part of your skill set if you’re aiming to own a successful, large volume site.
It’s not rocket science, there are literally hundreds of tutorial and forums to learn from and you have to playground to fool around in on the WWW. Ignoring the tech altogether is sheer laziness – and could cost you some day.
With that, the decision is in your hands.
Wait, what about WordPress.com?
More than 130 millions posts published on WordPress in December 2018 (highest activity in the history – source).
WordPress.com is not the same as WordPress.org. WordPress.org is the site where you can download the WordPress application you use to build a site.
WordPress.com, operated by Automattic, Inc., is a service site where you can build and host your WordPress sites. WordPress.com is the most popular blogging platforms out there – and for good reason.
Its existing templates are so easy to use that even the most novice website architect can navigate them to create a beautiful, professional website – not to mention that for the seasoned developer, the site is highly customizable. WordPress.com also comes with thousands of ready-made plugins and built-in site metrics.
And best of all, it's free!
Not so fast cowboy!
Personally I do not recommend any hosting plans from WordPress.com because there are too much limitations in their plans. For examples – you need to subscribe to Business Plan ($25/mo) or above just to remove the WordPress.com branding and install a custom plugin; basic third-party integration can only take place in Premium plan (starts at $8/mo) or higher.
There are several issues that you need to know with WordPress.com.
Limited monetization – For many bloggers, their blog is their business – meaning they need to monetize it. But WordPress.com applies tons of limitations to users' blog – for example, no affiliate links are allowed.
Ugly domains – Like all free hosting providers, the built-in hosting in WordPress.com provides site owners with a partially selected domain – meaning that they can select their domain name, but that the system adds on an additional string to the end of it; the result is a long URL (something like myblog.wordpress.com) that is not only difficult for potential visitors to remember.
Paid hosting providers, the one we mentioned above, offer far more flexibility for things like storage, owning your ad space, security, and site portability.
Founder of WebHostingSecretRevealed.net (WHSR) - a hosting review trusted and used by 100,000's users. More than 15 years experience in web hosting, affiliate marketing, and SEO. Contributor to ProBlogger.net, Business.com, SocialMediaToday.com, and more.