According to Technorati, there are 133 million blogs indexed since year 2002, 1.5 million blog posted in last 7 days, 900,000 blog posts in 24 hours.
The blogsphere is so damn crowded that it takes more than just hard work nowadays to build a successful blog. In fact, what’s good in the past is not good enough nowadays. Modeling other blogger’s victory will not guarantee success in your blogging venture.
In my opinion, blogging differently and stand out from the crowd is now the key of success. I had compiled a huge list of methods that can help your blog stand out from the crowd. Some of these are standard guidelines that most newbies overlook; while some involved latest web marketing strategies in Web 2.0 era. Have a look on them and be sure to add up points that I’ve missed out. ;)
How to make your blog stand out from the crowd?
So, here goes the list.
Come up with a catchy blog name.
Get a unique topic to write about.
If you can’t get a unique topic, write from a unique point of view.
Know your target audience before you start blogging and write for them.
Drill deep in your subject – one in-depth post is better than ten hollow ‘filler’ post.
Spend time to enhance your blog template designs.
If you can’t do web design, hire professional to do for you.
If you can’t do web design and do not have the budget for professional, at least go buy a premium blog template.
Get real readers that actually r-e-a-d your blog.
Magnetic headlines improve readership, so spend more time writing a good post title.
Use sub headlines to increase your blog readability.
Personally I don’t emphasize that much on grammars but at least re-read your post at least once before you press the publish button.
Optimize your blog for search engines (but always write for the readers first).
Hosting is cheap (both iPage and WebHostingHub cost less than $2/mo if you are just starting out), get your blog out of those free blogging platform.
Write an ‘About’ page to introduce yourself and your blog to the new readers.
People like to be heard, get in touch with your readers and reciprocal when someone comments on your blog.
Leverage the power of Web2.0 media (why do you think President Obama owns a Facebook page?).
Stumble Upon and Digg are good source of traffics, use them wisely to promote your blog.
Learn about viral marketing and use it to promote your blog.
Write link baiting contents.
Even better, be prolific.
Use memorable image to add value to your blog post.
Make your blog the definitive resources in your niche – FAQ, how-to guides… provide all the necessary info in your topic.
Learn from marketing guru Seth Godin – write and give away ebooks to build readership.
Pick a fight whenever the time is right – controversy makes people talk more about you.
Blog without ads for the first 12 months.
Trade, buy, beg, or even steal links from related blogs and websites.
Offer web functions that other blogs don’t have.
Drive people to read further in your archives.
Create a memorable theme for your blog (example, JohnCow).
Get a unique mascot for your blog.
Compile a list of 50 online tools or resources in your industries (and submit it to digg.com).
Write tons of valuable guest posts in other related blogs.
If you have deep pocket, run massive contest with lucrative prizes.
If budget is an issue, at least run some fun contest to create some buzz.
Be yourself, express your honest opinion and cut off all the ‘Me-Too’ post.
Don’t just be about the money, think about your readers before the dollar sign.
Avoid extensive use of dazzling Flash files in your blog.
Monitor official news release systematically (Google Alert!) so you can crack latest news at your blog.
Make yourself trustworthy by helping out others in related forum, leave blog URL in your signature whenever is possible.
Article by Jerry Low
Geek dad, SEO data junkie, investor, and founder of Web Hosting Secret Revealed. Jerry has been building Internet assets and making money online since 2004. He loves mindless doodling and trying new food.