Articles by Luana Spinetti

9 Costly Blog Promotion Mistakes to Avoid Like Plague

  • Blogging Tips
  • June 01, 2017
  • By Luana Spinetti
Blog promotion was never easy for me. The fear of getting “too salesy” might have played a role, but more often it was a lack of understanding of my audience and, most of all, a lack of pl…

How To Create Effective Content Roundups And Boost Your Traffic

  • Blogging Tips
  • July 12, 2017
  • By Luana Spinetti
As you work on a roundup piece for your blog or newsletter, you may be thinking something along these lines: “This piece will generate more traffic and/or subscribers than my other posts or emai…

How Super Bloggers Work: Getting Efficient with A Blog Schedule

  • Blogging Tips
  • March 29, 2017
  • By Luana Spinetti
Managing a blog is not easy work, especially if you strive to publish quality posts that your readers love while you must also make time to develop other products, run your newsletter and social chann…

10 Essential Rules for Effective Snapchat Marketing

  • Social Media Marketing
  • April 24, 2017
  • By Luana Spinetti
According to Statista, Snapchat reached 200 million active users in September 2016. The US user base can count on 37% of users in the 18-24 age group (as of February 2016), while daily popularity in I…

10 Essential Rules for Effective LinkedIn Marketing

  • Social Media Marketing
  • January 12, 2017
  • By Luana Spinetti
LinkedIn can count on a smaller user base compared to Facebook and Twitter, but the numbers are still relevant for bloggers and social media managers, especially if the niche or industry is B2B. Accor…

How and Why to Add an Elite Newsletter to Your Blog

  • Inbound Marketing
  • December 11, 2016
  • By Luana Spinetti
You’ve been running your blog for a while and you’ve had the chance to talk to your readers, and especially your most supportive fans. While your new blog content might suffice for occasio…

10 Essential Rules For Effective Instagram Marketing In 2016

  • Social Media Marketing
  • January 05, 2017
  • By Luana Spinetti
2016 is the year of Instagram. The platform ranks among the top 10 leading social networks worldwide according to Statista. Bloggers in various niches have used it to reach thousands of followers and …

How to Grow Your Blog While You’re On Vacation

  • Blogging Tips
  • November 02, 2016
  • By Luana Spinetti
It’s time to go on vacation and enjoy some well-deserved rest. Vacations are great for your health, your social life and even your business, because a fresh, well-rested mind is a creative and p…

How to Get Started With Video Marketing for Your Blog – A Short Guide

  • Inbound Marketing
  • July 12, 2017
  • By Luana Spinetti
According to HubSpot’s visual content marketing statistics for Jan 2016, today’s web users interact and are much more attracted by visuals than in the past, and marketers strive to give vi…

How to Be Memorable and Make Money. A Guide to Smart Branding

  • Inbound Marketing
  • April 06, 2017
  • By Luana Spinetti
When you start out in a niche that you want to monetize, experts will tell you to narrow your focus on what makes you money and leave everything else out of the book. You know it’s important to …