Inbound Marketing Online Business

12 Ways To Understand Your Audience (And Deliver Stellar Content)

  • Inbound Marketing
  • Updated Apr 25, 2019
  • By Luana Spinetti
You're a blogger with a hungry readership. Or a copywriter, with a pretty needy client. Or – why not? – A general content marketer who needs to sell a product to a target audience. No matt…

6 Ways to Drive More Email Signups on Your Blog

  • Inbound Marketing
  • Updated Mar 06, 2019
  • By Daren Low
What’s the first thing you do when you get into the office? You check your emails, right? Despite being one of the oldest Internet creations, email is still the one tool we all use every single day. T…

Complete Beginner’s Guide to Landing Pages

  • Inbound Marketing
  • Updated Feb 27, 2019
  • By KeriLynn Engel
If you’ve been blogging for any length of time, you’ve heard about landing pages. You’ve been told you need them. Your WordPress theme may have a special landing page template, and you’ve probably see…

How to Write Killer Headlines: Headline Templates From The A-List Bloggers

  • Inbound Marketing
  • Updated Jan 10, 2019
  • By Jerry Low
There are two things you bloggers should know: One, great bloggers write great headlines, and two, great headlines often follow sets of similar formulas. Great headlines follow sets of rules – t…

A/B Testing – Part 2: The Technical How Tos

  • Inbound Marketing
  • Updated Nov 07, 2018
  • By Jerry Low
Note: Some tools mentioned in this post are outdated or no longer exist. The idea of A/B testing shared in this article, however, remains accurate.  So now you’ve decided that it’s time to use A/B tes…

7 Ways to Grow Your Revenue Using Product Videos

  • Inbound Marketing
  • Updated Nov 22, 2017
  • By WHSR Guest
We are past the times when consumers used PCs to surf the internet and attain information. Now, it’s all about finding the quickest and most agile ways of equipping yourself with the information you n…

How to Get Started With Video Marketing for Your Blog – A Short Guide

  • Inbound Marketing
  • Updated Sep 07, 2017
  • By Luana Spinetti
According to HubSpot's visual content marketing statistics for Jan 2016, today's web users interact and are much more attracted by visuals than in the past, and marketers strive to give visual assets …

5 Simple PHP Scripts To Help Increase Website-led Conversions

  • Inbound Marketing
  • Updated Dec 10, 2016
  • By Luana Spinetti
Users love to receive recognition for their visits. Think of it: doesn't it make a big difference when you enter a place where nobody even acknowledge your presence compared to a place where the host …

Inbound Marketing vs Outbound Marketing for Your Business

  • Inbound Marketing
  • Updated Dec 10, 2016
  • By KeriLynn Engel
All marketing can be divided into two different basic types: outbound or inbound. You may have heard that outbound marketing is a thing of the past, and inbound marketing is the only way for your busi…

6 Ways Marketing Is Just Like Online Dating

  • Inbound Marketing
  • Updated Dec 10, 2016
  • By KeriLynn Engel
For many business owners, “marketing” is a dirty word. You hate self-promotion and don’t want to be pushy. And you’re not into cold hard data and analytics – you’re passionate about what you do. You’d…

The Beginner’s Guide to Sales Funnels (and How to Create Your Own)

  • Inbound Marketing
  • Updated Nov 02, 2016
  • By KeriLynn Engel
When you’re selling something with your blog, or blogging to market your business, you have that goal in mind with every post you write. But do you know exactly how your audience goes from learning ab…

WordPress Tutorial: How To Create An Awesome Page Flip Plugin

  • Inbound Marketing
  • Updated Sep 15, 2014
  • By Rochester Oliveira
Note: We no longer support this WP plugin as the author is not writing for us for now.  Starting today, every week we’ll feature an awesome coding tutorial, teaching you how to do custom stuff using W…
inbound versus outbound marketing

Inbound Marketing Strategy For Your Website

  • Inbound Marketing
  • Updated Jan 04, 2014
  • By Lori Soard
Inbound marketing is exactly what it sounds like. It is marketing that brings new leads to a business. There are as many ways to gain new leads, who will hopefully convert into new customers, as there…
About Conversion Rate

12 Actionable Advices To Improve Your Website Conversion Rate

  • Inbound Marketing
  • Updated Dec 03, 2013
  • By Jerry Low
The first great myth of websites is if you build it, they will come. You put up your website and you waited. Eventually, you got past the birds chirping and figured out a strategy to get visitors to y…