How to Manage a Group Giveaway Project

Unlike the standard giveaway project, a group giveaway has benefits since the combined force of the bloggers can attract bigger sponsors …

By Gina Badalaty

Top 9 “Must Do” Blogging Myths

There is a wealth of information available on how to become a better blogger, but are these ideas really effective? Are …

By Gina Badalaty

Beginner’s Guide to Personas

You’ve probably heard of buyer personas or reader personas, and know that they’re an important marketing tool for building a blog …

By KeriLynn Engel