Articles by Lori Soard

blog caution

July Roundup: Blogging through Summer

  • Blog
  • Updated Aug 01, 2014
  • By Lori Soard
Keeping up with all the things necessary to run a successful website can be a challenge, but even more so during the summer months. There are many competing activities not only clamoring for your time…
rocket theme

Web Design Interview: Q&A with RocketTheme Partnership Manager Ryan Pierson

  • Interviews
  • Updated Aug 08, 2014
  • By Lori Soard
The idea for a club-based template site was first born in 2004, when Andy Miller, CEO of RocketTheme was working as a “core developer for Mambo CMS”. He started mambodev.com in that same year, which o…
sand pail

WHSR June Roundup: Dig Into Summer Promotions

  • Site Updates & News
  • Updated Mar 04, 2016
  • By Lori Soard
One of the best parts of summer weather is hitting the beach and digging into sand, splashing around and having fun. Promoting your website can be a similar endeavor. Hit the social media sites, dig i…

Idea Starters: 20 Phrases to Help You Come Up With Topics to Write About

  • Copy Writing
  • Updated Jun 22, 2019
  • By Lori Soard
Does your brain hurt from coming up with new ideas for your blog? Whether you are the writer and idea starter or you assign topics to other people, coming up with topics every day or sometimes several…
may calendar

WHSR May Roundup: Making Memories

  • Site Updates & News
  • Updated Mar 04, 2016
  • By Lori Soard
May is a month focused on memories. Remembering summers past as the weather warms and remembering fallen soldiers who’ve defended our freedoms. Speaking of memories, we made quite a few at WHSR in May…

An Easy Formula to Help You Write a Great Blog Post Faster

  • Copy Writing
  • Updated May 07, 2019
  • By Lori Soard
According to WordPress, as of March 14, 2014, there were 76,774,818 WordPress sites around the world. In addition to those blogs, there are ones residing on different platforms or hosted solutions lik…

5 Steps to Writing a Blog Post that Goes Viral

  • Copy Writing
  • Updated Nov 08, 2018
  • By Lori Soard
It's the dream of every blogger to write a post that gets picked up by social media and goes around the Internet like a fast-moving fire. We see these viral topics all the time. It might be a video of…

25 Rules for Writing Crazy Good Sentences

  • Copy Writing
  • Updated May 07, 2019
  • By Lori Soard
When it comes to copywriting, one sentence can mean everything. Whether you are writing a headline, working on an opening for a blog post, or writing a one-liner for an advertising campaign for a clie…

5 Quick Copywriting Rules for Blogs

  • Copy Writing
  • Updated Nov 08, 2018
  • By Lori Soard
According to Salary.com, the average copywriter salary is roughly $49,000 a year with the highest paid copywriters bringing in six figures annually. And based on WHSR market study – freelance  w…
kindle

Using Micro-Books to Build Brand Recognition

  • Online Business
  • Updated Jan 27, 2014
  • By Lori Soard
According to January 2014 Pew Internet report, the number of people reading ebooks is steadily growing. It is up to 28% from 23% last year. The report states: “The January 2014 survey, conducted…

6 Steps to Begin Collaborative Marketing Ventures

  • Inbound Marketing
  • Updated May 09, 2019
  • By Lori Soard
According to eMarketer, in 2012, online advertising hit and surpassed the $100 billion mark. Online ads are expected to account for “one-quarter of all ad spending by 2016”. As most small …

Headlines that Suck and What You Can Learn from Them

  • Copy Writing
  • Updated Apr 02, 2020
  • By Lori Soard
The Poynter Institute, Eyetools Inc. and the Estlow Center for Journalism and New Media used eye-tracking equipment to study the way people read webpages and came up with some interesting information …

Not Your Ordinary Top 10 Hosting Providers List

  • Hosting Guides
  • Updated Feb 27, 2020
  • By Lori Soard
Everyone seems to have an opinion on who should wear the crown of top 10 hosting providers. We've even thrown in our two cents on who the best are, and we stand by that list. However, nearly ever host…

What To Do When Someone Steals Your Unique Site Content

  • Blogging Tips
  • Updated Feb 27, 2020
  • By Lori Soard
You've spent countless hours researching the perfect article idea. You made sure you had a unique slant, that the keywords were just right and that the article was high quality and would rank well in …
blogging

Do You Make These 7 Mistakes When Blogging?

  • Blogging Tips
  • Updated Jul 17, 2017
  • By Lori Soard
In our 21st century digital age, starting a blog is quick and easy. Anyone can do it. This is a good thing, because it creates the ability for anyone to easily get his voice out there. However, it als…

Using Wikipedia to Increase Brand Recognition and Legitimize Your Business

  • Blogging Tips
  • Updated May 09, 2019
  • By Lori Soard
If you're like most entrepreneurs, you're probably looking for new ways to get the word out about your business and build a name for yourself in the industry. You want to stand out from the crowd, be …